The sister company to Blue Leaf Marketing & Design, Blue Leaf Design Co. creates and sells bespoke paper goods and wedding decor. Specializing in unique invitation suites, sweet and simple greeting cards, and custom calligraphy, Blue Leaf Design Co. combines beautiful typography with sweet words to create gorgeous, one-of-a-kind designs.
Our Role
As the owner of Blue Leaf Design Co., I handle all aspects of the business and marketing.
In July 2020, I designed, built, and launched a brand-new e-commerce website designed to enhance user experience and purchasing power.
I manage and maintain all facets of my social marketing (Facebook and Instagram), including content planning and development, photography, audience engagement and interactions, and social advertising.
I create and execute comprehensive marketing plans for the business, covering organic social, paid social, digital advertising, and website updates, paired with rollout schedules for new products.
I have built a strong brand around the business, with a unique and authentic brand voice that is clear throughout all branding, advertising, and marketing channels.
I create monthly, quarterly, and annual goals for the business, developing timelines and strategies to help reach those goals and continue to grow.
I design and create all products, and am continually working on new ideas.
Services Provided
- Full-service organizational marketing
- Marketing & business direction
- Digital marketing strategy development
- Creation of comprehensive multi-channel marketing plan
- Social media marketing & moderation
- Website design, build, and maintenance
- Content creation & planning
- Graphic design
- Photography & editing
- Brand creation & management
